Web-to-Mobile App Replication Through Cross-Platform Development.

About Client
One of the largest retailers and online educational materials suppliers in the U.S., with over 60 stores across 29 states, developing 70% of its learning materials in-house.
About This Project
The client was facing issues with managing their operations in the digital space and wanted a solution to boost their sales while maintaining their market position.
Solutions Implemented
Built a React Native iOS app replicating and synchronizing with the client's web experience, backed by a full DevOps pipeline, security testing, and performance monitoring.
DevOps Implementation
Set up a DevOps pipeline using Microsoft App Center, CI/CD via Jenkins, and GitLab for code versioning, with Selenium and Appium for automated testing and SonarQube gating builds below 80% code quality.
Vulnerability & Penetration Testing
Thoroughly tested the security posture of the iOS application, identifying and resolving issues that could affect brand value and customer experience.
Monitoring & Observability
Integrated AppDynamics and App Center Crashlytics to monitor application performance, improving stability and reducing the risk of crashes.
iOS App Development
Defined a user-centered plan to develop a scalable, accessible, and secure iOS application using React Native, with full-featured eCommerce functionality.
UI/UX Enhancements & Performance
Enhanced the user experience for small screen sizes based on touch specifications, with optimized load time for a highly responsive app.
Synchronized Experience Across Web and Mobile
Identified and fixed data-mapping inaccuracies in order tracking on the web app, establishing synchronization between mobile and web experiences.
Results
Gathered a 64K user base within six months of the iOS app launch.
Increased online sales by 15% and reduced marketing costs by 20%.
Achieved better order catalog management, revenue growth, and improved user satisfaction.
Increased operational efficiency by 30%.
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